Citroën dealers to play “important role” in Ami EV sales

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Citroën has opened order books for its Ami quadricycle electric vehicle (EV) and said its franchise retailers “will play an important role” in the sales process.

The French automaker revealed last week that its compact urban mobility vehicle will be sold to UK customers, but will not be converted to right-hand drive as part of its conversion.

Now, as he revealed that potential Ami owners could reserve their electric vehicle for a refundable amount of £ 250, a spokesperson told AM he was still “finalizing distribution plans for the United Kingdom”.

AM was told that the Stellantis-owned brand “is thinking beyond conventional routes and methods of market access,” but the spokesperson added: “Our network of retailers will play an important role, that is. sure.”

Citroën markets the left-hand drive configuration of the Ami as an asset for urban drivers who are at the heart of its target audience.

In a statement released today (September 28), the brand said it would allow the driver to “get off the sidewalk of the vehicle when parking by the side of the road in city centers.”

While the Friend, which is only 2.4 meters long, 1.5 meters high and 1.4 meters wide, can be driven by teenagers on the mainland, however, a full driver’s license will be required. to drive it to the UK.

Its 5.5 kWh battery charges in just three hours, offers a range of 46 miles and a top speed of 28 mph.

The two-seater quadricycle is expected to cost between £ 5,000 and £ 6,000 when it arrives in showrooms, although subscription deals are also likely to be offered, as AM reported last week.

Despite its tiny dimensions, the interior of the Ami is equipped with a heating system and a smartphone holder, as well as basic controls for the lights and wipers.

Eurig Druce, CEO of Citroën UK, said: “With towns and cities introducing stricter limits for vehicles and people demanding new mobility solutions, Ami is once again showing how Citroën is adapting to meet the demands of the time.

“Citroen Ami is a completely unique new all-electric mobility solution for the UK – fun, exciting and accessible to everyone.”


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