Lotus Cars unveils the Lotus Eletre electric SUV


Lotus Cars has unveiled its first-ever “lifestyle” electric vehicle, a crossover SUV, which will go on sale next year.

He revealed yesterday that the new car will be the Eletre – pronounced ‘El-etra’ and which means ‘To come to life’ in some Eastern European languages.

It’s based on a new dedicated EV platform, developed by Lotus, which uses a skateboard-style design that can be scaled up or down to fit different car sizes. A sedan and a smaller SUV model are expected to launch in the next few years, further expanding the brand’s lineup of “premium lifestyle electric vehicles”.

The Eletre is said to have a battery capacity of “over 100kWh”, giving a range of around 350 miles. Lotus also said 248 miles of range can be added in 20 minutes, using a 350kW fast charger.

Three power levels will be offered, with outputs ranging from around 600 to 750 hp. The Eletra will use two electric motors, offering all-wheel drive.

Although the Eletra may look like a family car, Lotus says it will still provide the performance and handling characteristics associated with the brand. Air suspension and adaptive dampers will be fitted as standard.

The interior includes a 15.1-inch central touchscreen and Kef audio system, as well as seating for five. There are physical buttons and switches for key functions, but also a voice control system.

Lotus claims the car will offer over 470 liters of luggage space.

Technological innovations include 5G connectivity, digital exterior mirrors and the ability to offer Level 4 autonomous driving technology.

The Eletre will go on sale next year, with prices set to start at under £100,000

Lotus describes the car as “the world’s first purely electric Hyper-SUV”, suggesting it will rival the future Ferrari Purosangue.

The Norfolk-based sports car maker ceased production of its Elise, Exige and Evora cars in December 2021, ready to usher in a new generation of models, starting with the Lotus Emira coupe which will begin deliveries to buyers in fall 2022.

It has put its retail network of 13 UK locations on new agency-style deals this year, and it aims to appoint another 10 dealerships across the country.

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